A New Website for Our Sister Agency, TRON Media

We are pleased to announce that our sister Agency, TRON Media, have recently launched their newly re-designed website. As a leading Digital Marketing Agency in Brighton, TRON Media have been offering a selection of quality digital services for almost 10 years’.

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Do you know how to use Google Analytics to its full potential?

Do you know how to use Google Analytics to its full potential? We can help you understand some of the most crucial statistics and if they are good or need work. Some terms may be confusing, however around reading this article you will become more familiar and confident with analysing your own analytics.​ Engagement rate This is simply showing the …

The bigger picture of facebook instant articles

It has often been a consideration over what might come of Facebook after the novelty wore off. If MySpace rise and fell then wouldn’t the same thing happen to Facebook once a newer, better product came along? Over a decade in, Facebook hasn’t had it all plain sailing but it shows little signs of slowing down. Not only are advertising …

Opening the firehose – what does google’s partnership with twitter mean?

Twitter and Google have re-established a partnership that concluded a few years ago that will see Twitter provide Google access to its API, which will allow Google to incorporate live Twitter data into its search results. It’s a partnership that should also mean Twitter receives a lot more traffic from search engines as a result. It’s a win, win situation, …

Facebook organic reach

A recent study by Socialbakers showed that organic reach for photos on Facebook is now incredibly low, somewhat bizarrely given that the trend as recent as last year hailed photo posts as perhaps the holy-grail of gaining organic reach. Search Metrics published both studies, so it would be fair to assume that the data was pretty significant, but why? Videos …

Facebook introduces “relevance score” to the world

While it’s likely something that Facebook has always used as part of its advertising platform, Facebook have this week unveiled something new to advertisers called “relevance score”. In what seems to be something very similar to “quality score” from Google PPC data, Facebook will soon be showing advertisers a predicted score rating of their adverts out of 10. Crucial, here, …

Why is facebook still growing?

Facebook released some very interesting data in their 2014 fourth quarter numbers. Interesting in the sense that they were pretty much a home run for the company. The share price was up, the advertising revenues were way up and monthly actively users are still growing at a time where other social networks are perhaps struggling (relatively) to maintain their own …

Does google’s webmaster warning present a great seo opportunity?

Google this week sent out warnings via webmaster tools to a significant number of users about the mobile usability of their website. The errors stated that “100% (of your pages) have critical mobile usability errors” and that these pages will not be seen as mobile-friendly by Google which, as a result, will lead to them being “displayed and ranked appropriately …

Is facebook right for my business?

As Facebook makes more and more tweaks to its news feed algorithm, you slowly look at the situation and wonder whether Facebook is the definite certainty it was for businesses say two to three years ago. You might say, perhaps, that anyone who isn’t in that space by now has missed the boat, and you might be right, but what …